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Breaking down jargon
Let's break down some of the questionnaire jargon you may see in a questionnaire or survey platform. What is anchoring? Anchoring an...
Mar 102 min read

LET'S GO TO THE MOVIES! 🍿Demo Survey
LET'S GO TO THE MOVIES! 🍿 Survey's needn't be boring. I've created a cinema 🎥 themed demo survey to show different types of questions...
Aug 30, 20232 min read


The Pitfalls Of Student Surveys - Examples
Usually during a final year project or dissertation a university student will need to embark on a new field of study by conducting a...
Jul 5, 20236 min read


Identifying Outliers in Survey Data: Unveiling the Unexpected
Survey data analysis is a powerful tool for gathering insights and drawing meaningful conclusions. However, one challenge researchers...
Jul 5, 20233 min read


Understanding Statistical Significance in Survey Results
In the realm of research and surveys, statistical significance plays a crucial role in determining the reliability and validity of...
Jul 5, 20233 min read


Testing, TESTING! 5 tests for your online survey
Congratulations on creating your survey! But before you dive into collecting responses, it's crucial to prioritise testing. Effective...
Jun 22, 20233 min read

Data Visualisation & Storytelling - 5 tips!
So you have collected your data, analysed it and you think you have a story so now what? You need to convey your story to stakeholders so...
May 30, 20236 min read

Exploring the Benefits and Disadvantages of Net Promoter Score (NPS) in Surveys
The Net Promoter Score (NPS) has gained significant popularity as a customer satisfaction metric and survey tool. NPS measures customer...
May 29, 20233 min read


10 Practice Tips for Writing Online Surveys
Online surveys have become an invaluable tool for gathering data and insights from a wide range of audiences. However, creating an...
May 25, 20233 min read


The power of "Other," "Don't know," & "None of the above" Give respondents a path to the finish line
When designing surveys, it's essential to prioritise the respondent's experience while ensuring accurate and meaningful data collection....
May 25, 20232 min read


Leveraging AI for market research - Not out of a job...yet
In today's data-driven world, businesses and researchers rely on surveys to gather valuable insights from their target audience. But in...
May 25, 20234 min read
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